Last revised on August 30, 2021

This Cookie Policy explains how we use cookies and similar tracking methods when you visit our site. “Our site” means our websites, emails, and other services that link to this Cookie Policy. This policy explains selected tracking methods, and why they are used. This policy also explains your right to control the use of trackers.

We may change this Cookie Policy at any time. The last date of revision for this Cookie Policy is stated at the top of this article. Any change becomes effective when we post the revised Cookie Policy on or through our site.

If you have any questions, please contact us through this website’s contact form. You can also write to us: Rugappraiser, 13423 Blanco Road, #307, San Antonio, TX 78216, ATTN: Privacy Officer.

This policy is divided into the following sections:

  • What Is a Tracker?
  • What Trackers Do We Use?
  • How Can You Manage Trackers?

What Is a Tracker?

We use a selection of tracker methods; they include:


A cookie is a small string of text that a website (or online service) stores on a user’s device. It consists of data about your visit to our site or other sites. A cookie often includes a unique identifier (e.g., RugAppcookie #0123).

“First-party cookies” are cookies set by us (or on our behalf) on our site. “Third-party cookies” are cookies set by other companies whose functionality is embedded into our site (e.g.,

“Session cookies” are temporary cookies stored on your device while you visit our site. They expire when you close your browser. “Persistent cookies” are stored on your browser for a period of time after you leave our site. Persistent cookies expire on a set expiration date, or when they are deleted manually.

You can choose whether to accept cookies by editing your browser settings. However, if cookies are refused, our site may not work as intended, and some features may not function.

Web beacons

Web beacons (also known as “pixels,” “GIFs,” or “bugs”) are one-pixel transparent images located on web pages or messages. They are used to track whether you have opened these web pages or messages. Upon loading, a visit to the current page or message is logged and cookies may be may read or set.

Web beacons may rely on cookies to work, so turning off cookies can impair them. Web beacons do not rely on cookies to detect a web page visit.


JavaScript is a programming language. It can be used to write trackers that, when embedded into a page, allow us to measure how you interact with our site and other sites.

What Trackers Do We Use?

Below is a list of the types of trackers that are incorporated into on our site.

Essential Trackers

Essential trackers are required for our site to operate. They allow you to navigate our site and use its services and features (e.g., cookies that help you navigate the site). Without essential trackers, our site will not run smoothly; in fact, our site (or certain services or features) might not even be available to you simply because of technical limitations.

Preference Trackers

Preference trackers help us recognize you when you return to our site, and customize our site accordingly. They are not essential to the functioning of our site.

Analytics Trackers

Analytics trackers collect or use information about your site use, which helps us improve our site. Among the uses of analytics trackers are to show us which pages and articles are most frequently visited, help us record difficulties you may have with our site, and search engine and social media referrals.

These trackers add up our readers’ visits to show us larger patterns in our audience. We look at these larger patterns to analyze site traffic and improve our site.

How Can You Manage Trackers?

When you first come to our site, you may receive a notification that trackers are present. By clicking or tapping “accept,” you agree to the use of these trackers as described here.

You can manage your tracker settings by opting out of specific (or all) trackers.

In addition to the options above, you can refuse or accept trackers from our site (or any other site) in your browser’s settings. If you refuse trackers, you might not be able to use tracker-dependent features of our site.

Most browsers automatically accept cookies, but this is typically something you can adjust. Information for each browser can be found by referring to that browser’s documentation or at this “All About Cookies” guide.

To opt out of Google Analytics data collection, follow these Google instructions.

To reset your device identifier, follow Google instructions and Apple instructions.